Vollzeit Digital and Social Media Manager got2b (d/f/m)
Beachte: Diese Stellen-Anzeige ist abgelaufen und ist möglicherweise nicht mehr relevant!
HENKEL IS FOR THOSE WHO STEP UP. DO YOU?
At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box – take the chance and shape the digital future together with us.
JOB ID: 190008ZJ
- Plan, manage and execute the overall direction of assigned brand for global digital and social activities across markets
- Creation of an overarching digital touchpoint strategy and overlooking management of assigned social channels
- Create, implement, and roll out attention grabbing social media content and hero campaigns
- Conceptualize and implement digital & social media campaigns with agencies and other service providers while maintaining brand’ visual identity
- Identify trending topics, generate, and maximize real-time materials including user generated, and influencer content
- Organize editorial meetings with the brand, and key countries and develop engaging global content calendars for key social media (Instagram, Facebook, Pinterest, YouTube), based on 360° content marketing strategy
- Coordinate processes regarding content upload and implementation through social media management tools
- Create monthly social media KPI plus competitive reports, derive and share learning
- Bachelor Degree in Marketing or equivalent
- A digital and communications professional with minimum 3 years of experience in digital marketing
- A true digital native who is deeply passionate on beauty brands, hair styling & coloration, highly creative, can develop fresh ideas and translate them into inspiring digital content
- Has in-depth understanding & experience working on key social media platforms such as Facebook, Instagram, Pinterest and social media management/publishing tools such as Sprinklr / Hootsuite, and I
- A creative who has a good sense of taste in imagery and text, and recognizes trends early on
- An individual who can express a vision for beauty related topics and bring the digital landscape of Henkel Beauty Care to the next level
- A highly collaborative team player who is flexible, reliable, highly organized and able to handle projects independently